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Hospitality

The Charlotte - restaurant brand book

A rich brand book for a restaurant and bar, covering voice, photography, typography and applications.

Client
The Charlotte
Industry
Hospitality
Services
Brand Guidelines, Editorial Design
Discipline
Branding, Graphic Design
The Charlotte brand book pages spread across a green surface

01

Overview

We designed The Charlotte's brand book - a warm, editorial document covering its visual identity, photography style, typography and applications across menus, social media and print.

02

Deliverables

  • Brand book
  • Photography direction
  • Typography
  • Application examples

Services & tools

  • Brand Guidelines
  • Editorial Design

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